Facebook feature to send private messages to page users: New Ways for People and Businesses to Connect
Facebook has come up with yet another FEATURE to its MARKETERS as well as the users. Now a days almost all the businesses whether its online OR offline, it has a Facebook page for sure. The FB page is a guarantied platform for marketer to reach out the maximum customers, and also the customers to give feedback and complaints about certain business on their respective pages.
This new communication features for Pages, including more ways for customers to send private messages to businesses and new tools for Page admins to manage and respond to messages.
Send a private message to a page
The new “Send Message” call-to-action button for local awareness ads allows people to start private conversations with business Pages from News Feed ads, giving people a personal way to connect with businesses directly from ads.
When someone clicks on the “Send Message” button in an Ad, the Facebook Messenger window opens for them to write and send messages to the business. Incoming messages to Pages include an attachment that shows which ad prompted the person to reach out, and once someone initiates a message with the business, the business can reply and follow-up as necessary.
Advertisers can start using the “Send Message” call-to-action button by creating a new local awareness ad and selecting “Send Message” in the “Call to Action” field.
Reply to comments privately with a message
Businesses or the PAGE admins can send a private messages to the user by using this feature. When a business responds privately to a comment, the comment shows a note that the business responded privately, so other Page visitors know that the business handled the request.
Helping people identify responsive Pages
Okay, This is something very interesting toll Facebook has come up with. This is something, the PAGE admins must have to look at. As this will analyse closely, the responsiveness of your page and the approach of your business towards its customers.
They can now identify Pages that are very responsive to private messages. Pages that respond to 90% of messages and have a median response time of less than five minutes will now have a “Very responsive to messages” badge on their profiles.
New tools for managing messages
To help Page admins respond faster to incoming messages, Facebook have provided them facility to create and save responses to common questions. Page admins can pull up saved replies and send them in one tap, making it faster and easier to respond to customers from mobile devices. Page admins also have the option to edit saved responses before they send them.
And the best feature i forgot to mention you is that It’s FREE. So go for it and stretch your business limits.